We believe that moving to cloud is an unstoppable trend and in the foreseeable future all IT assets will move to the cloud, no matter the reason is for reduced CAPEX, cost cutting, hardware savings, or energy use & carbon emissions reduction, and other millions of reasons. This is the main reason we name the event as ALL IN THE CLOUD. We hope this event series will help the development of cloud computing in the countries where this event series will be held.

Worldwide spending on cloud computing services amounted to US$ 90 billion in 2011, with 60% market share of US market, 24.7% of Europe and 10% of Japan, according to a white paper by China Academy of Telecommunication Research of MIIT (Ministry of Industry and Information Technology, China). And global cloud computing services revenue is expected to hit US$148.8 billion 2014, forecast by Gartner.

Asian countries are very ambitious to be leaders in cloud computing. For example, the South Korean government has decided to invest US$ 500 million in both public and private sector cloud initiatives, and intends to raise their investment to US$ 2 billion by 2014, aiming to grab 10% of the worldwide market then. The Japan’s market was reported a 41.9 percent increase in 2010 and will continue to expand to USD 1.8 billion in 2014, IDC analysts predicted. China is set to pour US$ 154 billion to develop cloud computing hubs, according to Asia's first "Cloud Readiness Index," prepared and published by the Asia Cloud Computing Association.

In 2012, up to two-thirds of the total cloud investment is estimated to come from SMBs in Korea, China, and India, investing up to US$ 11 billion in cloud-related technologies. While the strongest growth among Asia-Pacific economies is expected to take place in China, AMI-Partners expect the ASEAN markets to be the next fastest growing sub-region, with an annual growth potential of over 20%. As the leader of worldwide growth of the cloud computing markets over the next five years, Asia-Pacific markets will provide ICT vendors with the strongest growth opportunities.